AgencySavvy – Google Shopping

AgencySavvy – Google Shopping

70% of the (non-brand) paid clicks on Google ads are on Shopping Ads. Consumers love them & they convert. If you’re a retailer and not yet running Google Shopping Ads, or you’ve started, but want to improve results, this is the course for you.

Covering the 3 main elements needed to run Shopping Ads:

• Your product feed (from your store)
• Your Merchant Center account
• Your Google Ads account & Shopping campaigns

You’ll learn:

• Why & when to use Shopping ads
• How to setup the 3 key components
• How to bid properly
• How to manage a product feed
• Know what can go wrong & how to fix it
• When to use Smart Shopping & when to avoid it